Category: Business

Building great ad creative is more important than ever to grab your audience’s attention and drive better business results. As a result, agility in digital advertising is becoming a crucial strategy to take advantage of real-time creative opportunities and deliver the most relevant ad to the right customer, even as third-party cookies crumble. Join Ad-Lib.io…

When it comes to choosing what fashion trends to follow, not many Gen Zers are looking to their friends for pointers, according to what social media game creator Sulake found in a survey of Hotel Hideaway users. Hotel Hideaway is a 3D virtual world that has 15 million members worldwide. It’s largely a Gen Z…

MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. Good morning, Marketers, and are you hanging with the cool kids? Some tech…

“No-one could have been ready for the pandemic, but in a sense we’d been building a company for eight or nine years that positioned us nicely, and it’s been an amazing opportunity to be able to help so many organizations address their challenges this year,” said Nick Martin. He’s the founder and CEO of online…

Keywords used to be the be-all and end-all of SEO. If your clients’ sites contained enough keywords, you’d consistently drive traffic. Simple. Unfortunately, that led to companies trying to game the system with keyword stuffing. That’s why Google has spent the last few years placing an increased emphasis on behavioral analytics instead of just keywords. …

CBDCThe Digital Euro Will Provide Users with Privacy and Data Protection Says ECB Executive Lujan OderaJune 22, 2021European Central Bank (ECB) executive board member states the digital euro will be “more private” than global stablecoins issued by corporations in a direct shot at the Facebook-backed Diem project.Speaking to FT, Fabio Panetta also stated the digital…

Trading & InvestingBitcoin and Ether Options Market Experiences a Boom AnTyJune 22, 2021While it’s all supply and demand in the long term, in the shorter term, options flow can “definitely drive” some of the price action.The cryptocurrency options market continues to get bigger and bigger.Last month, an average of $1.4 billion in notional amounts changed…

Lightning NetworkStrike Dumps Tether, Set To Partner With Banks for El Salvador Remittances Jimmy AkiJune 22, 2021Lightning network solution provider Strike is making big moves for remittances in El Salvador.The startup would no longer use Tether’s USDT stablecoin as a US dollar substitute on its network.The Chief Executive Officer of Strike, Jack Mallers announced this…

The cryptocurrency market is experiencing another brutal day.The price of Bitcoin went down as low as $28,830 on Coinbase, as of writing, lower than the May 19 low of $30k on the exchange, a level last seen in early January. On other cryptocurrency exchanges, prices went even lower.Today’s sell-off has put in a new low…

Legal & RegulationCrypto Firms Have Paid U.S Regulators $2.5B in Fines So Far: Elliptic Report Jimmy AkiJune 22, 2021Regulators in the US have handed out fines totaling $2.5 billion in enforcement actions against various crypto projects since Bitcoin’s birth in 2009.This is according to a new report from Elliptic titled Sanctions Compliance in Cryptocurrencies.SEC Leads…