Reversing Brain Drain: Moving Talent to Middle America

May 04, 2021

After decades of brain drain in rural America, Tulsa Remote is working to attract a diverse group of remote workers to live in Tulsa, Oklahoma. The program offers a $10,000 grant to remote workers and entrepreneurs living outside Oklahoma, who relocate to the state’s second largest city for one year – with the goal that they stay longer and truly engage in the community.

Harvard Business School professor Prithwiraj “Raj” Choudhury discusses how the Tulsa Remote model provides workers the flexibility to move out of congested cities and explores the challenges in scaling this model throughout rural America and beyond, in his case, “Tulsa Remote: Moving Talent to Middle America.”

HBR Presents is a network of podcasts curated by HBR editors, bringing you the best business ideas from the leading minds in management. The views and opinions expressed are solely those of the authors and do not necessarily reflect the official policy or position of Harvard Business Review or its affiliates.

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