Dallas, TX (RestaurantNews.com) Digitac Media, a leading digital marketing agency based in Dallas, Texas, is proud to announce its partnership with Falcon Restaurant Group to enhance the online presence of their TGI Fridays locations. Leveraging advanced digital marketing tactics, Digitac Media aims to drive more foot traffic and boost brand visibility for TGI Fridays within a 10-mile radius of each location.
The Falcons Group is composed of different entities; each entity contains a separate portfolio of the company. Currently, the group is comprised of Falcons Burger, which manages Checkers & Rally’s drive-in; Falcons Coffee, which oversees Dunkin’ and Baskin Robbins cafés; Falcons Restaurant Group, which runs TGI Fridays restaurants; and Falcons Properties, which owns real estate for a number of the group’s locations. Currently, the group is operating in seven states and continues to expand its footprint through strategic acquisitions, smart conversions, and diligent new store development. Each brand operates independently, with support and direction provided by the corporate headquarters in Atlanta.
We are thrilled to partner with Falcon Restaurant Group and support their TGI Fridays locations in reaching new heights of success,” said Drew Pickard, agency principal at Digitac Media. “By utilizing a combination of branded and search term campaigns, we aim to not only increase brand awareness but also drive tangible results for each store.
One of the key strategies employed by Digitac Media is the implementation of branded campaigns to capitalize on TGI Fridays’ existing brand recognition. These campaigns focus on highlighting each store’s unique offerings and key differentiators, such as their renowned late-night dining menu and unbeatable happy hour deals.
In addition to branded campaigns, Digitac Media is leveraging search term campaigns to target customers actively searching for dining options in their area. By optimizing for keywords relevant to TGI Fridays’ offerings, such as “best happy hour in [target city]” and “food delivery near me,” Digitac Media is ensuring maximum visibility for the restaurants within their target demographic.
We believe that a comprehensive digital marketing strategy is essential for driving foot traffic and increasing brand visibility in today’s competitive landscape,” added Drew Pickard. Through our partnership with Falcon Restaurant Group, we are confident that we can achieve remarkable results for their TGI Friday locations.”
Digitac Media’s partnership with Falcon Restaurant Group exemplifies their commitment to providing innovative digital marketing solutions tailored to the needs of each client. With a focus on driving tangible results and maximizing ROI, Digitac Media is poised to revolutionize the digital marketing landscape for TGI Fridays and beyond.
For more information about Digitac Media and their digital marketing services, please visit Digitac.Media.
About Digitac Media
Digitac Media, a leading force in the digital marketing realm, was established a decade ago, evolving from a successful agency with a legacy of significant achievements. With roots in an award-winning automotive website software company and over two decades of experience, the team has developed over 400 websites and managed more than $50 million in paid advertisements across a variety of sectors, including automotive, hospitality, healthcare, and construction.
Our expertise encompasses websites, SEO, SEM, and social media services, catering to renowned clients such as Torchy’s Tacos, Golden Corral, Rosa’s Cafe, Land Rover, Mercedes-Benz, and Regent Restoration. Our team’s proficiency is backed by key certifications such as Meta Blueprint and Google AdWords, and partnerships including Google Partners, Agency Meta Business Partners, and Yelp Advertising Partners.
With a commitment to excellence and innovation, Digitac Media continues to lead the way in delivering results-driven digital marketing tactics for businesses of all sizes.
For more information about Digitac Media and our digital marketing services, please visit Digitac.Media.